Paid Acquisition - Using google advertising for Sales, Marketing of Startups

Ever wondered if Google Ads are really worth it, but don't have the cash for an experiment? One's been done for you! (2020)

I think spending money to acquire your first customers is an unhealthy approach to product validation and, frankly, a waste of capital. In this pos... (2019)

Many of the biggest implosions in recent history – especially ecommerce – have been due to startups getting addicted to paid marketing while foolin... (2018)

How to use Facebook Ads to validate your ideas and confirm market interest. Part 11 continued in our real-time experiment, Testing the Muse in Prac... (2015)

Discover how Facebook Pixel can help you measure Facebook Ads results, track conversion and remarket your website visitors. Learn how to generate, ... (2018)