Define your Target Market (advice for startups)

The process of defining a target market is arguably one of the most important steps when establishing a company. How can you truly market yourself ... (2018)

The most controversial slide in every pitch deck is often the market size slide. It can set the stage for the future of the company, but too often ... (2018)

Product-Market Fit is the one and only goal for a startup. It's a requirement for hyper-growth! But why? What's the mechanism behind Product-Market... (2018)

As the startup ecosystem has grown, we’ve seen a decreasing appetite for risk. Today, NFX Managing Partner Pete Flint is sharing a framework for al... (2020)