If you’re an early-stage SaaS startup with a fresh Minimum Viable Product (MVP), congratulations! As an early-stage SaaS startup founder or team member, you’re likely to be very excited about running and growing your business... and also lost, confused, and anxious because of the amount of stuff you need to focus on to make it happen.

Sound familiar? We've been there—we grew our own SaaS company, Hotjar, to1 $10 million Annual Recurring Revenue (ARR) in less than three years without funding, and we've seen first-hand how easy it is to get distracted and overwhelmed when trying to take it all in.

If you’re an early-stage SaaS startup with a fresh Minimum Viable Product (MVP), congratulations! As an early-stage SaaS startup founder or team member, you’re likely to be very excited about running and growing your business... and also lost, confused, and anxious because of the amount of stuff you need to focus on to make it happen.

Sound familiar? We've been there—we grew our own SaaS company, Hotjar, to1 $10 million Annual Recurring Revenue (ARR) in less than three years without funding, and we've seen first-hand how easy it is to get distracted and overwhelmed when trying to take it all in.