How to build an enterprise SaaS business

Stripe Atlas’ guide to understanding low-touch and high-touch SaaS businesses Introduction Why is SaaS taking over the world? Low-touch SaaS s... (2018)

If you’re an early-stage SaaS startup with a fresh Minimum Viable Product (MVP), congratulations! As an early-stage SaaS startup founder or team me... (2017)

Kristen Habacht | Heavybit "In this Heavybit Speaker Series presentation, we host Kristen Habacht, VP of Sales at Trello. Kristen shares lessons... (2017)

Over the past 6 months or so, I’ve met with a series of entrepreneurs that turned down pretty attractive acquisition offers, relatively early in th... (2014)

One of the toughest challenges for founders -- and especially technical founders who are used to focusing so much on product features over sales --... (2019)

Negative churn is an incredibly attractive characteristic of a SaaS company because it means that customer accounts are like high-yield savings acc... (2014)

There are few things more dangerous to startups than Big Deals. Founders lie to themselves by believing that catching a single Big Deal will automa... (2018)

I joined Uber two years ago as a mobile software engineer with some backend experience. I ended up building the payments functionality in the app -... (2018)

Today, there is 1 $100B+ SaaS Company, Salesforce.  Just one.  We could add older companies like Adobe, Microsoft, etc. but they aren't pure SaaS p... (2019)

In many segments, competition-to-the-almost-death seems the norm in SaaS.  Just look at Larry Ellison or Marc Benioff.  While both seemed to have m... (2018)