Reid Hoffman, LinkedIn cofounder, legendary investor, and host of the award-winning Masters of Scale podcast reveals the secret to starting and scaling massively valuable companies. What entrepreneur or founder doesn’t aspire to build the next Amazon, Facebook, or Airbnb? Yet those who actually manage to do so are exceedingly rare. So what separates the startups that get disrupted and disappear from the ones who grow to become global giants? The secret is blitzscaling: a set of techniques for scaling up at a dizzying pace that blows competitors out of the water. The objective of Blitzscaling is not to go from zero to one, but from one to one billion –as quickly as possible. When growing at a breakneck pace, getting to next level requires very different strategies from those that got you...
Show MoreBlitzscaling, written by Reid Hoffman and Chris Yeh, delves into the techniques for rapidly scaling up a company to become a global giant. Inspired by their popular class at Stanford Business School, the book reveals how to navigate the necessary shifts and challenges that arise at each stage of a company's life cycle. These include designing business models for sustained growth, effective hiring and management strategies, and adapting to changes in the role of founder and company culture. Whether your business is small or large, Blitzscaling provides essential insights for success in today's fast-paced world.
Keywords: Blitzscaling, Reid Hoffman, scaling up, global giant, business models
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