EdTech marketing: pricing strategies

How to move your learning products from a cost center to a profit center. Professional training selling strategies from pricing, bundling and disco... (2021)

Learn what you should know about top LMS license models, so you can choose a model that best meets your organization's needs. (2022)

While several edtech companies have built successful go-to-market strategies following freemium models, freemium isn’t as easy as it looks. From my... (2017)

Tomasz Tunguz is a venture capitalist at Redpoint and writes about startups, fund raising, SaaS companies, and best practices for founders. "Las... (2018)

EdTech costs are either passed on to students, or depend on government funding "a fundamental problem these startups face is the pricing model. ... (2018)

Stripe Atlas’ guide to pricing and packaging for low-touch SaaS businesses (2018)

The days of raising tens of millions in venture capital before making a cent in revenue are not over for the education technology industry.Kiddom, ... (2018)

Building Products That Deliver: Jason Palmer of New Markets Venture Partners Shares Advice for EdTech Startups “In both higher ed and k-12 mark... (2018)

Keith Schacht, Avichal Garg, and Geoff Ralston discuss cost vs. quality in edtech.. . (2018)

The company that set the bar for hyping adaptive-learning technology has had to adapt to new leadership and a new business model. But some things s... (2018)

The consumer-facing edtech company Epic! has secured $60 million in new venture funding. That's remarkable for a company that gives away its produc... (2019)

When the Red Cross began charging soldiers for snacks during World War II, it learned a painful lesson in the economics of free stuff. "So for a... (2020)

Bill Gurley on the “Free” Business Model | Above the Crowd | By Bill Gurley (2009)