Preparing for Disruption
HOW TO LEAD DURING MARKET UPHEAVAL
Are you struggling with the accelerated pace of change and its impact on your customers? Have technology or changes to your business model begun to challenge your value proposition to the market? Have you been looking for how to navigate your company through the waves of exponential disruption?
Disruption is changing the way consumers behave, and how companies must react to those changes. Brands that fail to recognize and respond to threats – such as Kodak, Blockbuster, and HMV – become irrelevant in the markets that they once controlled. This program will help you determine if your company or industry is vulnerable to market or technological disruption, and will assist you in harnessing methods for leading successfully...
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