ARTICLE

How Disney grew its $3 billion Mickey Mouse business–by selling to adults - Fast Company

- Fast Company (2019)

Apple, Gucci, Kate Spade, Uniqlo, L’Oréal, and Maybelline are just a few of the companies that sell Mickey-branded products for grown-ups. Here’s how Disney made adults fall in love with a cartoon character.

saved by: FoundryBase
updated 13 days ago
Visibility: Public (all visitors)


View All Articles

Comments

No comments yet. Be the first to comment!

Related Chunks

Related chunks with this resource

This Article can be found in 1 chunk
Disney
a collection of articles about Disney
FoundryBase 4 resources

MORE RESOURCES FROM SOURCE

More in FoundryBase from   Fast Company