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What Spotify's DNA-Test Playlist Gets Wrong About Genetic Ancestry - The Atlantic

The Atlantic 2018

A Spotify playlist tailored to your DNA is the latest example of brands cashing in on people’s search for identity.

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BUSINESS   CULTURE   GENETICS   MARKETING   SCIENCE  

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Genealogy tracking, DNA and direct-to-consumer genetic-testing Genealogy tracking, DNA and direct-to-consumer genetic-testing industry FoundryBase 16 resources

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