The Four Horsemen of the Tech Recession – Stratechery by Ben Thompson
Tech is increasingly divorced from the real economy thanks to the COVID hangover and Apple’s App Tracking Transparency
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ATT: Apple’s App Tracking Transparency - Data and Social Media, Facebook: Privacy, Security
ATT: Apple’s App Tracking Transparency - Data and Social Media, Facebook: Privacy, Security
Resources
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Digital Advertising in 2022 – Stratechery by Ben Thompson
The advertising has shifted from a Google-Facebook duopoly to one where Amazon and potentially Apple are major forces.
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The App Tracking Transparency recession | Mobile Dev Memo by Eric Seufert
The App Tracking Transparency recession. Mobile marketing and advertising, freemium monetization strategy, and marketing science. Mobile Dev Memo.
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