Getting Your First 10 Customers
Stripe Atlas: "Scrappily start your sales strategy (say that five times fast). If you build it, they will do absolutely nothing. Entrepreneurs...
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Sales, Marketing for Startups
tips suggestions for marketing and sales (for entrepreneurs)
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Sales, Marketing for Startups
Resources
Resources
After Closing 4000+ Sales, I Discovered a New Method to Close Deals Faster
After Closing 4000+ Sales, I Discovered a New Method to Close Deals Faster
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How to Get Your First 100k (Active) Users
Acquiring your first 100k active users is an art, but a messy one—especially if you don’t have a lot of money to spend on marketing and paid acquis...
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The Side Project Marketing Checklist
checklist for marketing (startup focused): "I've been building little software side projects for years, but I've always been terrible at marketing ...
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Don’t Build a Startup, Build a Movement
How to move the masses by going beyond selling just software. In today’s most cluttered marketplace in history, building a movement is more import...
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YCombinator: "Lecture 19 - Sales and Marketing", then "How to Talk to Investors"
YC How to Start a Startup: "Lecture 19 - Sales and Marketing; How to Talk to Investors (Tyler Bosmeny; YC Partners)" 19:44: How to Talk to Inves...
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The CEO’s Role in Marketing: How to Hustle, Build Momentum, Sell Your Company and Yourself
SaaStr, 2017: “For CEOs, taking ownership of marketing rather than just leaving it to the marketing department is imperative for company growth. I...
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How Shopify Merchants can Measure Retention
To help our merchants, Shopify set upon tackling the nontrivial problem of helping our merchants determine customer retention. When a customer s...
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Ten Year's Worth of Learnings About Pricing
Tomasz Tunguz is a venture capitalist at Redpoint and writes about startups, fund raising, SaaS companies, and best practices for founders. "Las...
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“Need More Time” or Lack of Product-Market Fit? – Andreessen Horowitz
Guideposts for Tech Founders Going to Market When No Market Exists "One of the biggest myths founders have is that people will immediately see t...
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How Seth Godin Would Launch a Business With a $1,000 Budget
Indie Hackers, 2017: "There was one catch though: he couldn't use his name to promote it, he had only a budget of $1,000 and 90 days to be successf...
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Don't Ask Customers What They Want
(A lesson from Automakers) "The customer is always right, but they can give the wrong answers. Why do market research and focus groups produce ...
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Humans vs Machines: When To Hire And When To Automate
Kristen Habacht | Heavybit "In this Heavybit Speaker Series presentation, we host Kristen Habacht, VP of Sales at Trello. Kristen shares lessons...
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The Money In Open-Source Software | TechCrunch
It’s no secret that open-source technology -- once the province of radicals, hippies and granola eaters -- has gone mainstream. According to indust...
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Competition is for Losers with Peter Thiel | Stanford "How to Start a Startup"
Y Combinator Published on Mar 22, 2017 Peter Thiel, founder of Paypal and Palantir, discusses business strategy and monopoly theory in "Competi...
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Big Deals – YC
There are few things more dangerous to startups than Big Deals. Founders lie to themselves by believing that catching a single Big Deal will automa...
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Creating a Category, from Pricing to Positioning – a16z Podcast
The purpose of category creation, argue the guests in this episode of the podcast, isn’t just about making a dent in the way companies work and cha...
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The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk by Al Ries
As Al Ries and Jack Trout—the world-renowned marketing consultants and bestselling authors of Positioning—note, you can build an impressive airplan...
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The Cult Brand Whisperer Behind Casper, Allbirds, And Birchbox | Fast Company
In a competitive startup environment, Brooklyn-based creative agency Red Antler helps founders hone their brands at the earliest stages.
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How GDPR Will Transform Digital Marketing - Harvard (2018)
Expect increased contextual advertising...
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All Things Sales! 16 Mini-Lessons for Startup Founders – Andreessen Horowitz
As a former CEO and software engineer (Citrix, XenSource, VERITAS, etc.), board member of GitHub (recently acquired by Microsoft), and lecturer in ...
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Startups That Overlook the Cost of Sales … Fail!
How much did that sale cost? What about the reorder? Until you know that you don't know if you're making money.
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How Our 10-Person Marketing Team Spends Money Each Month || Buffer
See exactly how a real-life marketing team spend money each month, and get a copy of a marketing budget that you can use right away with your team.
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How to Sell by Tyler Bosmeny - YC startup school
Tyler Bosmeny from YC alumnus Clever shares his expertise on how an early stage company should think about sales and about building an enterprise s...
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Five ways to build a $100 million business - The Angel VC
Some time ago my friend (and co-investor in Clio , Jobber and Unbounce ) Boris Wertz wrote a great blog post about "the only 2 ways to bui...
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Startup Founders: Marketing is Harder Than You Know | Doug Garnett's Blog
I have spent 30 years marketing for startups in industries ranging from B2B tech and early desktop publishing to all range of consumer goods. My co...
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HubSpot | Inbound Marketing, Sales, and Service Software
HubSpot offers a full platform of marketing, sales, customer service, and CRM software — plus the methodology, resources, and support — to help bus...
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How Joe Ades Sells Potato Peelers - Marketing Examples
Joe Ades is one of the greatest salesman of all time. He sold potato peelers in New York City and became a millionaire. Let's deconstruct his pitch...
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