Article
Public (all visitors)
Know Your Customers’ “Jobs to Be Done” - Harvard Business Review
Is innovation inherently a hit-or-miss endeavor? Not if you understand why customers make the choices they do.
Browse more
View all ArticlesAdjacent discoveries
Related resources
Shared chunks
Resources placed near this one.
Shared categories
Resources with similar topic signals.
Contribute to FoundryBase
Found something worth adding?
Sign in to suggest resources and start building your own collection.