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This Very Long, Super Nerdy NBA Podcast is Making Money

Bloomberg, 2017: "Dunc’d On" proves there’s an audience thirsty for hours and hours of two dudes talking about pro basketball.

“It’s surprising that people are into this nerdy shit. We’re surprised, too, to be honest,” says Duncan.

Yet somehow Duncan and Leroux have managed to make a full-time career out of this. Dunc’d On hovers around the top-five most popular NBA podcasts on the major apps. On Apple’s iTunes there are 800 reviews backing a five-star rating. Dunc’d On, like most podcasts, is kept afloat primarily by advertising, but also, about 750 paid subscribers are on Patreon, a crowdfunding website. Most of those donors pay a $7 monthly fee to receive spreadsheets of salary information on every team.

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