Recently, a good friend of mine asked me how much he should raise in his round.  He was lucky enough to have a range of options.  My simple advice was:  assume you have to return a liquidity event (sale or IPO) of at least 10x the amount you raise...

SaaStr Rule of Start-up Success #108: Just Multiply Amount of Venture Capital Raised Times 10. That is What You Must Sell or IPO For...

Recently, a good friend of mine asked me how much he should raise in his round.  He was lucky enough to have a range of options.  My simple advice was:  assume you have to return a liquidity event (sale or IPO) of at least 10x the amount you raise...

SaaStr Rule of Start-up Success #108: Just Multiply Amount of Venture Capital Raised Times 10. That is What You Must Sell or IPO For...