Why These Social Networks Failed So Badly - gizmodo

Sixteen years ago, the sun set on Web 1.0, and we embarked by the light of our smartphones to 24/7 connectivity, down a road paved with corporate blunders, littered with yesterday’s top 8 friends, scrubbed n00ds, trashed chiptune tracks, bomb threats, and downy unicorn costumes. Comedic treasures were born and abandoned by parent companies; screaming crowds running through billowing tear gas from police vanished behind defunct video players. Devs dreamed of love, artists of postmodern interfaces, and unknowns of entertainment careers. Netizens injured themselves for stunts, by accident, and on purpose. We submitted to our overlord Mark Zuckerberg and the army of influencers. And so many rubber ducks wailed.